Free US Shipping On Orders Over $100!

Star Style | Spotlight on Valentine's Day

by Julia Szabo | Posted on January 20 2016

The zodiac can help us navigate more than matters of the heart - it can give us guidance on style matters too. Because style matters, a lot! Whether you're shopping for yourself or giving a gift you'd rather not be re-gifted, let Bead & Reel help put stars in your style. Here's our monthly, 12-sign guide to astro-compatibility with fashion, created by Julia Szabowho previously wrote about the zodiac and design for Traditional Home. Enjoy!  

Star Style Zodiac Valentine's Day

After three weeks of stationing retrograde, Mercury finally goes direct on January 25.

Valentine’s Day falls during Aquarius season, and science-loving water bearers are naturally attracted to high-tech items (as are gearhead Geminis). But during a Mercury retro phase, one must avoid buying electronic items, as there’s a high chance of malfunction. So, if you’re shopping for a special Aquarian between now and January 25, the last five days of this retro period, and you can’t avoid acquiring something electronic, make sure you’ve really done your homework before you set out to buy. But don’t let fear of a Mercury misstep totally cramp your shopping style – go hunting for clothing and accessories instead! (Bead & Reel is happy to help with this). Dining alfresco is favored during Aquarius season, so if you live in a part of the world where the weather’s warm, reserve a table at an eatery with outdoor seating.


Star Style - Fashion Horoscope - Aquarius

Happy Birthday Aquarius!

(January 20 – February 18)

You’re the most ahead-of-your-time sign, which is both a blessing and a curse. You don’t follow trends, you forge new ones! But it can take the rest of us mere mortals some time to catch up with you airy creatures. Famous Aquarian trailblazers include Oprah Winfrey, Ellen DeGeneres, Portia De Rossi, and Yoko Ono. The fiercely fashion-forward design visionaries Cristobal Balenciaga, Mary Quant, and Paco Rabanne all were Aquarians, and all three changed the face of style forever.


You’re the Water Bearer of the zodiac, but you are not a water sign – you’re an air sign, with an ethereal aesthetic. You feel happiest when the air you breathe is fresh: indoors, you appreciate an air purifier; outdoors, wind chimes play the music of your element. You have great respect for your fellow creatures of the air, but many fashionistas still haven’t caught on that the use of feathers in fashion is just as cruel as leather or fur. You Aquarians, on the other hand, instinctively get it, so down-filled parkas are not your style; you prefer your winter jacket to sport cruelty-free, feather-free, synthetic insulation. And forget feathers as trim: On the cover of her magazine, Oprah recently rocked an ultra-glam Marc Bouwer gown bedecked in faux feathers! Oprah also champions faux fur, and that’s typical of your sign’s dedication to acting in the interest of the greater good: maintaining a high standard of compassion, ethics, and sustainability is as important to Aquarians as, well, clean air.

Gift idea: Aquarius aims to preserve and protect its element, the air, and trees do that - so a perfect gift for your Water Bearer is a T shirt by Amour Vert, which plants a tree for every shirt sold. 


Star Style - Fashion Horoscope - Pisces


(February 19 – March 20) 

The sure way to this compassionate sign’s heart? A gift with a charitable angle. How about becoming a long-distance foster parent to a baby elephant in care of the David Sheldrick Wildlife Trust? It’s easy and so rewarding. 

Star Style - Fashion Horoscope - Aries


(March 21 – April 19)

This fire sign loves a roaring fire – or, if that’s not possible, a blaze of candles. Ignite their passion with a candlelit dinner, or a cozy evening by the hearth with cozy pillows cased in razzle-dazzle red (the ram’s favorite color). 

Star Style - Fashion Horoscope - Ram


(April 20 – May 20)

Melt the bull’s heart with chocolate in any form, whether solid or liquid (i.e. fondue), or cocoa-colored, convertible riding boots.  For the ultimate chocoholic splurge, take your Taurus sweetheart to the Taurean city of Zurich, Switzerland.

Star Style - Fashion Horoscope - Gemini


(May 21 – June 20)

The sign of the twins adores anything yellow, whether it’s a canary-colored, cross-body bag, a bouquet of yellow roses … or a bunch of bananas!


Star Style - Fashion Horoscope - Cancer



(June 21 – July 22)

The Moonchild loves to cook, so gift him or her with a fetching apron and a fabulous cookbook (such as the bestselling Street Vegan). Then sit back and enjoy the fruits of your generosity as the giftee whips up fabulous feasts for you both to enjoy!(June 21 – July 22)


Star Style - Fashion Horoscope - Leo


(July 23 – August 22)

The Sun-ruled lion loves to bask. If possible, book a trip to the sunshiny state of Hawaii, which happens to be a Leo! (Yes, places have star signs just as people do.) If that’s not in the cards, how about lovely, luxury shoes designed by a luxury-loving Leo?


Star Style - Fashion Horoscope - Virgo


(August 23 – September 22)

This sign cherishes Mother Earth, and simply adores food that’s fresh from the soil – as long as it’s home-grown, organic, and non-GMO. Get to the root of her passion with a certified-organic sustainable seed pack


Star Style - Fashion Horoscope - Libra


(September 23 – October 22)

Desserts is stressed spelled backwards, and nobody appreciates this quite like the sign of the scales, a.k.a the sign with the sharpest sweet tooth! Be ready with a favorite treat from Erin McKenna’s Bakery, where the sweets are vegan, gluten-free, and ready to ship anywhere!



Star Style - Fashion Horoscope - Scorpio


(October 23 – November 21)

The zodiac’s sexiest sign likes to be ready for action, so her intimate apparel is never dorky. She’ll appreciate a two-pack of thongs, so she always looks her alluring best while dressed – or with her pants down.

Star Style - Fashion Horoscope - Sagittarius


(November 22 – December 21)

Archers love to travel. Give the zodiac’s globetrotter something to bide their time in between trips: a solar-powered globe, so their fingers may do some walking to determine their next destination!


Star Style - Fashion Horoscope - Capricorn


(December 22 – January 19)

Anything with an antique or retro vibe floats the goat’s boat. Exhibit P: the Puffin organic cotton skirt and dress, both delightfully ladylike designs that sport a decidedly 1950s vibe.


Leave a comment