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Reel Rewards Terms & Conditions

The Reel Rewards program (“Program”) sponsored by Bead & Reel (“Sponsor”) is designed to help you get the most out of your shopping experience. We reward you for doing the things you already do: shopping at (the “Site”). Best of all, the points you earn can be used to get great discounts and gifts! The following Rewards terms and conditions (these “Rewards Terms and Conditions”) contain important information regarding the Program. Please read the following Rewards Terms and Conditions carefully. These Rewards Terms and Conditions are a binding agreement between you and Sponsor and will govern your participation in any and all Program offers. Participation in the Program constitutes your agreement to the Site Terms of Service, and the Site Privacy Policy, which are incorporated herein.

Being eligible for the Program entitles members (“Members”) to take advantage of certain Program rewards (“Rewards”) that may change from time to time and, which may be made available for limited times, all as determined by Sponsor in its sole discretion. Sponsor reserves the right to modify these Rewards Terms and Conditions at any time, without notice to you, so it is important to check the Rewards Terms and Conditions periodically. Participation in the Program and/or redemption of Rewards is considered acceptance of these Rewards Terms and Conditions and any modified terms included therein. Sponsor may, in its sole and absolute discretion, cancel, change, suspend or modify any aspect of the Program and/or any Program Reward at any time, including the availability of any Program Reward, without notice.

Program Period

This Program will continue until terminated, suspended, modified, or converted to another rewards program by Sponsor (the "Program Period").


To become a Member of the Program, you must be a legal resident of the fifty (50) United States or District of Columbia, Guam, Puerto Rico, and the US Virgin Islands and be 13 years of age or older. To enroll in Program, you simply need to have registered for a Bead & Reel account at

Earning Reel Rewards

Once you have become a Member, you can begin racking up Reel Rewards points (“Points”) the following ways:

  • Sign up for a Bead & Reel account — you earn 10 Points
  • Shop, shop, shop — every time you purchase a product from our Shop you earn 1 Point for every $1 spent (excluding tax and shipping);

Sponsor reserves the right to suspend, terminate, revalue or modify, without liability, or notice to Members, all or part of the Points’ value structure and offers and any merchandise or service. Sponsor reserves the right to adjudicate all Points discrepancies in its sole discretion, and the Members agree to abide with any such adjudication.

You can check your Reel Rewards balance on your account page.

Reel Rewards Redemption

Every time you hit a Rewards milestone you will be notified.

To redeem your Rewards, simply sign into your account, add items to your shopping cart, and click the “Checkout” button. You must be signed into your account to redeem your Rewards. Continue through the checkout process. When you get to the Payment Information section, under "Order Summary" you’ll see a link that that says “Have a discount code? Click here to enter it.” When you enter your Rewards coupon code, your Points will be used and the dollar value will be deducted from your order total. Done!

Points are available for redemption for the purchase of products on the Site only while supplies last and quantities may be limited. Members will not be able to redeem Points for purchases unless Member has sufficient Points for that purchase. The remainder of the order will be paid by chosen method of payment by Member. Members may not allocate the amount of Points they wish to use for an order.

Refunds & Returns

Any items received as a result of Points redemption may only be exchanged, not refunded for cash or credit. Purchases made with Points will ship in the normal course of business.

Points earned via credit card transaction purchases on the Site will be rescinded in the event that such purchase is returned for a refund.

Reel Rewards Minimums And Maximum

You will not be able to use your Points until you accrue 100 Reel Rewards, at which point they will become available for redemption.

You cannot redeem Points for more than the total amount of your purchase. Points are not redeemable for cash.

Reel Rewards Balance

You can always check your Reel Rewards balance in your account page.

Reel Rewards Expiration

Points will expire one year from the date they were first earned. If Member does not redeem Points within this time frame, Member forfeits all such Points.
Your Account page lists your Rewards Points balance history, which displays the dates your points were earned.

Reward Conditions

Rewards may be taxable, depending on the value of the item and the federal, state, and local tax laws applicable to Member. Members are solely responsible for reporting such items on their tax returns and paying any associated tax liability. Members may not assign or transfer any Rewards. Sponsor makes no warranty in any respect as to any Rewards, merchandise or service available within the Program.

Head-To-Toe Ethical Makeover

The highest Reward is our Head-To-Toe Ethical Makeover. Makeover will include one outfit ("Look") which will be chosen by Sponsor, one professional make-up session, and one photoshoot. Member is entitled to keep Look and receive digital copies of photos ("Photos"). Member agrees that Photos can be used in any and all marketing, advertising, promotional, or design capacity by Sponsor. Date, time, and location of makeover will be determined at Sponsor's discretion. Travel and accommodations are not included.


Sponsor may, in its sole and absolute discretion, cancel, change, suspend, or modify any aspect of the Program and/or any Reward at any time, including the availability of any Reward, without notice. Sponsor may, in its sole and absolute discretion, terminate or suspend any Member’s participation in the Program for breach of these Rewards Terms and Conditions, or for taking any actions that are inconsistent with the intent of these Terms and Conditions. Sponsor reserves the right at its sole discretion to prohibit any Member from participating in any aspect of the Program if Sponsor deems or suspects that such Member has engaged in or has attempted to engage in any of the following: (a) acting in violation of these Rewards Terms and Conditions; or (b) damaging, tampering with or corrupting the operation of the Program or Site; or (c) acting with intent to annoy, harass or abuse any other person; or (d) any inappropriate, uncooperative, disruptive, fraudulent, potentially fraudulent, or unusual behavior or activity; or (e) activity deemed in the sole discretion of Sponsor to be generally inconsistent with the intended operation of the Program. Any decision Sponsor makes relating to termination or suspension of any Member’s participation in the Program shall be final and binding in all respects. Sponsor shall be the sole determiner in cases of suspected abuse, fraud, or breach of these Rewards Terms and Conditions or intent of these Rewards Terms and Conditions.


By participating in the Program, Members release Sponsor, its parent company, subsidiaries, affiliates, suppliers, advertising and promotions agencies and their respective directors, officers, employees, and agents (collectively, “Released Parties”) from any and all liability for any loss, harm, damages, cost or expense, including, without limitation, property damages, personal injury and/or death, arising out of or in any way connected to the Program and/or the use of any Rewards.


Members agree to indemnify, defend and hold Sponsor and its representatives and agents harmless from and against any and all third party claims, demands, liabilities, costs or expenses, including attorney’s fees and costs, arising from, or related to any breach by Member of any of these Rewards Terms and Conditions or any violation by Member of applicable law.

Governing Law

The laws of the State of Washington shall govern these Rewards Terms and Conditions. Member hereby expressly consents to exclusive jurisdiction and venue in the courts located in Washington for all matters arising in connection with these Rewards Terms and Conditions or Member’s participation in the Program.


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