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Bead & Reel Rewards

What Is the Reel Rewards Program?

When it comes to shopping, we know you have options (lots of them), which is why we’ve created a program that makes it easy and rewarding for you to find products you both love and can feel good about.

What Are Reel Rewards?

Reel Rewards are what you earn when you sign up for an account with us and then shop shop shop. They translate into discounts, gift cards, and free products that can be used and claimed at

How Do I Sign Up?

It just takes a few seconds: create an account here (and get 10 Welcome Points!).

How Do I Earn Points?

Glad you asked. It’s easy: get shopping.

You earn 10 Points just for creating an account, and 1 Point for every $1 you spend. As soon as you hit 100 Points, you get a free shipping coupon and the rewards only go up from there. Pretty cool, huh?

How Many Points Do I Have?

You can always check your Reel Rewards balance on your account page.

How Do I Redeem Points?

As soon as you hit 100 Points, you unlock free shipping to use at After that, additional Points can be used for discounts, gift cards, and even free goodies (minus returns). With each stage of Points rewards you earn, you'll be able to redeem a coupon code that will be emailed to you (and is also available any time in your account). Use that code at checkout.

Simply add items to your shopping cart and hit the “Checkout” button (if you’re not already signed in, the next screen will prompt you to sign into your account). Continue through the checkout process. When you get to the Payment Information section, you’ll see a link that says “Have a coupon? Enter it here." Enter your code, check out, and enjoy your Rewards!

Do Points Expire?

Points expire one year from the date they were first earned. Your account page links to your Points history, which displays the dates when your Points were accrued.

What Do My Points Earn Me?

Check here to see our latest discounts and freebies (updating frequently!), exclusively available to Reel Rewards members!


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